{"id":2710,"date":"2024-10-15T22:27:44","date_gmt":"2024-10-15T22:27:44","guid":{"rendered":"https:\/\/www.smartersmes.eu\/smarter-smes-dissemination-of-the-projects-purpose\/"},"modified":"2025-09-09T08:01:57","modified_gmt":"2025-09-09T08:01:57","slug":"pymes-mas-inteligentes-difusion-del-proposito-del-proyecto","status":"publish","type":"post","link":"https:\/\/www.smartersmes.eu\/es\/pymes-mas-inteligentes-difusion-del-proposito-del-proyecto\/","title":{"rendered":"PYMES M\u00c1S INTELIGENTES \u2013 Difusi\u00f3n del prop\u00f3sito del proyecto\u00a0"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Proyecto de cooperaci\u00f3n transnacional financiado por el programa ERASMUS+. Se form\u00f3 un consorcio de siete organizaciones transnacionales de Alemania, Espa\u00f1a, Irlanda, Italia y Portugal, liderado por la organizaci\u00f3n italiana CNA, para desarrollar un proyecto destinado a la digitalizaci\u00f3n de las pymes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">|||| The project is entitled: <strong>\u2018Strategic Mentalities and Redesigned Technological Environments Regenerate SMEs\u2019 (S.M.A.R.T.E.R. SMEs)<\/strong> and began in November 2023 and will end in June 2026.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The project aims to address the digital transformation needs of Small and Medium Enterprises (SMEs) in the EU. The SMEs form the backbone of the EU economy, but their progress in digitization is low and uneven across the EU. The project identifies several challenges that SMEs face in their digital transition, including a lack of awareness about the value of technological and green transformation, limitations in knowledge and skills to devise a digital transformation strategy, and difficulty in getting support from Digital Innovation Hubs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The project proposes several innovative solutions to address these challenges:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>MOOC for \u00abSME Digital Transformation Tutor\u00bb<\/b><span style=\"font-weight: 400;\">: This is aimed at updating SME Associations Operators to promote the development of skills for mentoring entrepreneurs in devising a strategy for digital transformation.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>SMEs&#8217; Digital Transformation Tube Story<\/b><span style=\"font-weight: 400;\">: This is a \u00abstory told like a TV series,\u00bb which aims to raise awareness and educate entrepreneurs about digital transformation.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Kit tutoring training of entrepreneurs<\/b><span style=\"font-weight: 400;\">: This kit will contain materials and tools used by tutors in in-person tutoring\/learning activities directed to entrepreneurs.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">The project&#8217;s overall objective is to contribute to the digital transformation contributing to the goal of the \u00abEU Digital Decade.\u00bb Specific objectives include raising awareness in SME entrepreneurs about emerging technologies and the value and benefits of digital transformation, developing a digital transformation strategy by SME entrepreneurs, and upgrading the skills of SME Association Operators for managing digital transformation mentoring processes of their members.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The project targets two groups: SME association operators and SME entrepreneurs. To train these two groups in developing strategies for implementing a digitalization plan.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Proyecto de cooperaci\u00f3n transnacional financiado por el programa ERASMUS+. Se form\u00f3 un consorcio de siete organizaciones transnacionales de Alemania, Espa\u00f1a, Irlanda, Italia y Portugal, liderado por la organizaci\u00f3n italiana CNA, para desarrollar un proyecto destinado a la digitalizaci\u00f3n de las pymes. |||| The project is entitled: \u2018Strategic Mentalities and Redesigned Technological Environments Regenerate SMEs\u2019 (S.M.A.R.T.E.R. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2220,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[],"tags":[],"class_list":["post-2710","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.smartersmes.eu\/es\/wp-json\/wp\/v2\/posts\/2710","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.smartersmes.eu\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.smartersmes.eu\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.smartersmes.eu\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smartersmes.eu\/es\/wp-json\/wp\/v2\/comments?post=2710"}],"version-history":[{"count":1,"href":"https:\/\/www.smartersmes.eu\/es\/wp-json\/wp\/v2\/posts\/2710\/revisions"}],"predecessor-version":[{"id":2741,"href":"https:\/\/www.smartersmes.eu\/es\/wp-json\/wp\/v2\/posts\/2710\/revisions\/2741"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.smartersmes.eu\/es\/wp-json\/wp\/v2\/media\/2220"}],"wp:attachment":[{"href":"https:\/\/www.smartersmes.eu\/es\/wp-json\/wp\/v2\/media?parent=2710"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.smartersmes.eu\/es\/wp-json\/wp\/v2\/categories?post=2710"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.smartersmes.eu\/es\/wp-json\/wp\/v2\/tags?post=2710"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}